What are Backlinks? SEO Backlinks Tutorial – SEO Basics for Beginners

In this video, part of the SEO Basics for Beginners series, we’re going to take you through the topic of SEO backlinks. For Google to deem your content as quality content, it needs to have backlinks, or in other words, links from other websites that link to your content that show it is reliable and accurate.

- What are backlinks?

Backlinks include a range of criteria, including domain authority, referral research, and other specialized tools.

There are three types of links. Internal links link different pages on the same website together: for example, a blog post related to an actual product page. The second type is outgoing links from your website to an external website. This is very similar to an endorsement. Thirdly, you have incoming links or backlinks. These are incoming links to your websites: for example, if you have a product page that an information website is pointing to when mentioning your product, that would be a backlink.

- Two pro tips to consider for effective backlinking:

#1 - Review your link structure to create a link network. You can consider making topic-based content hubs to establish keyword authority.
#2 - Research your industry and competitors to understand where links are coming from and going. Which content brings them the most backlinks?

Watch this short video to discover more expert tips on the topic of SEO backlinks.

Timestamps:
00:00 Intro
00:55 What are links?
02:40 Backlink top tips

#backlinks #seostrategy #seobacklinkstutorial

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